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Sowrya consultancy
Wake-Up Call For Tollywood As Manipulation Clouds Credibility

Wake-Up Call For Tollywood As Manipulation Clouds Credibility

Self-bookings and inflated box-office posters have spread from Bollywood to Tollywood, creating fake hype through manipulated ticket portals and ratings. These unethical practices mislead audiences, damage credibility, and hurt distributors and exhibitors. The industry must abandon such gimmicks and focus on transparent reporting and quality content.

January 20, 2026 / 01:15 PM IST
Sharwanand’s “Nari Nari Naduma Murari” Turns Profitable

Sharwanand’s “Nari Nari Naduma Murari” Turns Profitable

The Telugu romantic comedy “Nari Nari Naduma Murari,” starring Sharwanand alongside Samyuktha and Sakshi Vaidya, has entered the profit zone after achieving breakeven in all areas. Directed by Ram Abbaraju, the film has performed well despite limited screens during Sankranthi. With no major releases ahead, it is expected to maintain steady box office collections.

January 20, 2026 / 12:45 PM IST
Akshay Khanna To Skip This Big Bollywood Project?

Akshay Khanna To Skip This Big Bollywood Project?

Buzz around “Race 4” has intensified, with rumours claiming “Dhurandhar” star Akshaye Khanna would play a key role. However, makers have clarified that he was never approached and is not part of the film. The clarification ends speculation, while fans continue to eagerly await official announcements on the cast and release timeline of “Race 4.”

January 20, 2026 / 11:09 AM IST
Mrunal Teases New Telugu Film Amid Marriage Buzz

Mrunal Teases New Telugu Film Amid Marriage Buzz

Mrunal Thakur denied marriage rumors linking her to Dhanush, reportedly planning a February 14, 2026 wedding. She then shared an Instagram update hinting at a new Telugu project in Hyderabad, sparking speculation. It’s unclear if it’s for Allu Arjun’s “AA22” with Atlee or another film, and details on the director, co-star, and production are awaited.

January 20, 2026 / 10:20 AM IST
Fresh Buzz Around Prabhas’ “Salaar 2” Goes Viral Online

Fresh Buzz Around Prabhas’ “Salaar 2” Goes Viral Online

Rebel Star Prabhas’ “Salaar: Part 1-Ceasefire” holds a special place in Telugu cinema, showcasing him in a powerful mass role under Prashanth Neel. Its sequel, “Salaar: Part 2-Shouryaanga Parvam,” is back in headlines amid rumours of a teaser release on January 25, 2026. Makers haven’t confirmed, but fan buzz and excitement continue to grow.

January 20, 2026 / 10:09 AM IST
Actress Eesha Rebba Opens Up About Body-Shaming

Actress Eesha Rebba Opens Up About Body-Shaming

Eesha Rebba, promoting her upcoming film “Om Shanti Shanti Shantihi,” revealed a body-shaming incident early in her career. A producer criticized her appearance, even commenting on the darkness of her elbows. Though initially hurt, Eesha has since embraced herself confidently, accepting her natural self and refusing to let such remarks affect her self-worth.

January 20, 2026 / 08:20 AM IST
Another Disappointing Moment For Vijay Fans

Another Disappointing Moment For Vijay Fans

Thalapathy Vijay fans are facing a disappointing start to 2026. “Jana Nayagan,” slated for Janu 9, remains delayed due to legal issues, with no release update. The “Theri” Sankranti re-release, initially set for January 15 and later January 23, has been postponed again to accommodate “Hotspot 2” and “Draupathi 2.” Fans are left without a […]

January 20, 2026 / 08:09 AM IST
Dhurandhar 2 Teaser To Screen With Border 2 In Theatres

Dhurandhar 2 Teaser To Screen With Border 2 In Theatres

Ranveer Singh’s Dhurandhar 2 teaser will be screened exclusively in theatres alongside Sunny Deol’s Border 2 from January 23, 2026. The strategy turns the teaser launch into a cinematic event. Following the massive success of Dhurandhar, expectations are high for the action-packed sequel, slated for release on March 19, 2026.

January 19, 2026 / 09:27 PM IST
All Hits: Why Naveen Polishetty Is Tollywood’s Safest Bet

All Hits: Why Naveen Polishetty Is Tollywood’s Safest Bet

Naveen Polishetty has emerged as Tollywood’s safest hero with four theatrical releases turning into hits. Agent Sai Srinivas Athreya, Jathi Ratnalu, Miss Shetty Mr Polishetty and Anaganaga Oka Raju all succeeded, with the latest crossing Rs 100 crore worldwide. Consistency across genres, and strong overseas returns make him a trusted, low-risk star for producers.

January 19, 2026 / 08:58 PM IST
South Actor Was First Choice For Rahman Dekait In Dhurandhar

South Actor Was First Choice For Rahman Dekait In Dhurandhar

In Bollywood hit Dhurandhar, Akshaye Khanna’s portrayal of gangster Rahman Dekait won massive praise. Surprisingly, Telugu star Nagarjuna Akkineni was the first choice but had to decline due to prior commitments on Coolie and Kubera. Khanna’s performance revived his career, earning acclaim for his calm, menacing presence, and memorable dialogue delivery in the film.

January 19, 2026 / 07:24 PM IST
Tollywood Needs Quality Content, Not Fake Box-Office Hype

Tollywood Needs Quality Content, Not Fake Box-Office Hype

Tollywood is facing fake practices like self-bookings and inflated box-office posters. Producers manipulate ticket sales and ratings, even overseas, to show false hype. This misleads audiences, damages credibility, and hurts distributors. Experts urge the industry to focus on real quality content instead of unethical manipulation.

January 19, 2026 / 07:18 PM IST
‘Dhurandhar’ Becomes Fourth-Highest Grossing Indian Film

‘Dhurandhar’ Becomes Fourth-Highest Grossing Indian Film

‘Dhurandhar’ continues to draw audiences seven weeks after release. Its domestic nett is ₹879 crore, and worldwide gross has crossed ₹1,328 crore, making it India’s fourth-highest-grossing film, surpassing RRR. The spy action thriller, directed by Aditya Dhar, earned nearly Rs. 300 crore overseas. Fans eagerly await Dhurandhar 2 on March 19, 2026.

January 19, 2026 / 03:58 PM IST
Neha Kakkar Announces Break From Work And Relationships

Neha Kakkar Announces Break From Work And Relationships

Singer Neha Kakkar shared alarming Instagram posts announcing a break from responsibilities, relationships and work, saying she is unsure about returning. She also requested paparazzi and fans to respect her privacy. The posts come weeks after backlash over her song Candy Shop, though no reason was confirmed for her decision.

January 19, 2026 / 03:30 PM IST
Pooja Hegde Slapped Prabhas: Unverified Quote Goes Viral

Pooja Hegde Slapped Prabhas: Unverified Quote Goes Viral

An unverified viral quote attributed to Pooja Hegde alleging an incident with a co-star has triggered online debate. With no official confirmation, social media users are linking it to old Radhe Shyam rumours, causing Prabhas to trend. Speculation has also dragged in other actors, despite lack of evidence.

January 19, 2026 / 03:03 PM IST
Naveen’s “Anaganaga Oka Raju” Joins ₹100 Crore Club

Naveen’s “Anaganaga Oka Raju” Joins ₹100 Crore Club

“Anaganaga Oka Raju,” starring Naveen Polishetty and Meenakshi Chaudhary, released during the Sankranti festival, is posting impressive box-office collections. Trade sources report that the film entered the ₹100 crore club within just five days of release. Notably, it is the first film in Naveen Polishetty’s career to cross the coveted ₹100 crore milestone.

January 19, 2026 / 01:45 PM IST