Rana Daggubati believes new-age audiences have shifted from a "hero first" to a "director first" mindset. He said viewers are increasingly excited about films by filmmakers such as Rajamouli, Nag Ashwin, Sandeep Reddy Vanga, and Prashanth Neel. Rana added that a director's vision, reputation, and track record now significantly influence audience film choices.
Movies
Directors Now Drive Audience Interest: Rana
