Icon star Allu Arjun's 'Raaka', directed by Atlee, is making headlines ahead of its release. Reports claim the makers are demanding record prices for theatrical and OTT rights. The buzz is fueled by 'Pushpa 2''s blockbuster success, Atlee's track record and Deepika Padukone's casting. The film is also planned as a two-part franchise.
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'Raaka' Set For Massive Pre-Release Business
